Nicki Hauser is passionate about helping membership associations grow.  She leads strategic planning, marketing, membership growth and sponsorship projects for FineHaus. Renowned for her straight-talking, practical and results-oriented approach, Nicki is a respected adviser to boards and management teams. Our clients benefit from her extensive experience working with associations, professional services and IT companies.

Experience

Nicki is a senior marketing and business development professional, with more than 20 years experience working with membership associations, professional services and IT companies across a broad range of industries including legal, IT, utilities, telecommunications, banking and manufacturing.

She is a strategic thinker, an outstanding writer and an exceptional presenter and facilitator. She has a proven track record for creating tightly-aligned marketing strategies and sales programs that build brand, generate leads and support engagement and retention, leveraging digital and traditional channels.

Before joining forces with Connie Finestone to form FineHaus in 2017,  Nicki worked with a small number of clients, serving as their outsourced marketing and business development manager.   This included working as the Marketing and Business Development Manager for the Australasian Legal Practice Management Association (ALPMA) for six years.  This is where she met Connie Finestone, who was working as ALPMA’s outsourced Operations Manager.

Working together as a virtual association management team, they oversaw significant growth at ALPMA, including delivering a significant increase in membership,  the number of sponsors and sponsorship revenue, while transforming ALPMA’s online presence and streamlining its operations.

This successful collaboration served as the inspiration for the FineHaus business model of providing affordable, flexible senior management expertise to membership associations, many of whom lack these skills in-house, can’t afford to employ full-time managers or don’t have enough experienced resources to deliver key projects successfully.

Get in touch with Nicki if you need help to:

  • develop a strategic plan for your association
  • attract new members (or retain the existing ones!)
  • upgrade your website or create and implement a social media strategy
  • produce powerful marketing campaigns and communications
  • create and manage a sponsorship program
  • promote your major event and boost registrations and sponsorship.

Qualifications

  • Bachelor of Business Communications, Queensland University of Technology
  • Certificate in Plastics, Royal Melbourne Institute of Technology